PayPal has overtaken credit cards as a preferred form of payment for consumers shopping on the Web, according to a survey of global shopping habits conducted by KPMG.

The report – which surveyed almost 10,000 adults from 31 countries – finds that consumers around the world are adopting new technologies at a rapid pace, a fact that is changing lifestyles and the commercial landscape around the globe.

Across most categories of goods, the majority of respondents reported a preference to purchase items online rather than at a physical outlet. In the UK 74% percent of consumers said they were more likely to buy flights and vacations online (globally 70%), 77% prefer to buy CDs, DVDs, books and video games online (65% globally).

PayPal has overtaken credit cards as a preferred form of payment for consumers shopping on the Web, according to a survey of global shopping habits conducted by KPMG.

The report – which surveyed almost 10,000 adults from 31 countries – finds that consumers around the world are adopting new technologies at a rapid pace, a fact that is changing lifestyles and the commercial landscape around the globe.

Across most categories of goods, the majority of respondents reported a preference to purchase items online rather than at a physical outlet. In the UK 74% percent of consumers said they were more likely to buy flights and vacations online (globally 70%), 77% prefer to buy CDs, DVDs, books and video games online (65% globally).